I like myself.
Client
Self-Initiated
Projects
Portfolio Site - Rebrand
&
@Hire_Emma_Please
Deliverables
Creative Direction
Brand Identity
Custom Illustration
Copy Writing
Content Creation
Website
Marketing & Social Assets
Before the Rebrand
Not-quite-wrong, but definitely not right.
Previous Portfolio
Understated
“Crystal-goblet”
Repetitive structure
Emphasis on Print/Publishing Work
Little written content
Project Pages
Minimal
Repetitive layout and structure
No annotation or explanation
No evidence of process
No evidence of collaborators
Brand ID Work
Buried
Not organized into separate projects
No written explanations
No clear hierarchy
Bio Page
Minimal design, little personality
Doesn’t say too much
Avoids mentioning educator background
Only mentions my cat once
What’s missing?
Humor and play (both visual and written)
Variety of styles of design, inspiration, and thinking
Evidence of collaboration and process
Excellent writing
Interactivity and engagement with the user
Multiple mentions of my cat
I’m just in a silly, goofy, employable mood.
Stories
Grid Posts
